Priya Prakash Varrier face of Nestle Munch IPL campaign.
India’s leading chocolate coated wafer brand, Nestlé Munch, endeavors to partake in the energy buyers have for music, motion pictures and cricket by coordinating it deeply of its correspondence. To “Crunch” the T20 season, Nestlé Munch is propelling an exceptional crusade – Munch MyT20. The Munch MyT20 TV advertisement highlights winking sensation ‘Priya Prakash Varrier’ as the protagonist who gets “free ka attitude” with the Munch MyT20 attitude bands.
Perceiving the want for the present adolescents to convey what needs be and champion, the brand is giving out “Attitude Bands” free with its INR 10 packs. The attitude bands, composed in-house, are one of a kind mold frill for both cricket and non-cricket lovers. Accessible in seven energizing outlines, each band exemplifies a special disposition and endeavors to make a cool new language for youngsters to convey what needs be.
In 2016, it was the Munch Macha marketing campaign with Shruti Haasan as the brand represetative alongside the well known melodic trio of Shankar, Ehsaan and Loy, trailed by, in 2017, the mega topical battle with Baahubali 2. This year, the brand is completing another class first by holding hands with three of the most prominent T20 establishments – Mumbai Indians, Kolkata Knight Riders and Royal Challengers Bangalore as the “Official Crunch Partner” for the Indian Premier League 2018 season.