Home » BUZZING, CELEBRITIES, ENTERTAINMENT, FASHION, LIFESTYLE, NEWS » Sonam and Rhea Kapoor to Launch “RHESON”, a high street fashion brand

The ruler honey bee of Bollwood Industry┬áSonam Kapoor is good to go make her own universe of mold. Admirers of Sonam’s style have a justifiable reason motivation to sit tight for September. The on-screen character, alongside her sister Rhea Kapoor, is propelling a design brand this September.

The name of the brand is as up-to-date as Sonam. Produced using the initials of the sisters’ names, it is titled “Rheson” and articulated as reason. The brand would be high-road and give moderate day by day wear.

Sonam Kapoor and Rhea Kapoor to dispatch mold name “Rheson” which is a name gotten from Rhea and Sonam’s names and it is an entrepreneurial exertion by both the sisters.

In a current meeting to Times of India, Sonam discussed the thought behind Rheason. The fundamental point of the brand is to make top of the line road design, reasonable and available to youthful Indian young ladies. We needed to take a shot at something that is claimed by us and had our own touch on each level. So at long last, we got a genuine accomplice in Shoppers Stop, as they saw the potential in this and we are at last propelling in India in September this year.

Our image is called Rheson, a blend of Rhea and Sonam, phonetically articulated reason. It’s a high road mold mark implied for genuine Indian young ladies. The value scope of the offerings is from Rs 400 and will go up to Rs 4,000. The brand will discharge its lines in September and it will be accessible in all Shopper’s Stop outlets in the India.

Rhea shared how both of them concocted the thought, “Sonam and I have been dealing with this for quite a long time, truly. Sonam had a ton of offers to wind up plainly the substance of a brand and be their envoy, yet we never needed. We have been cooperating and I have been styling Sonam for quite a long time. There are such a large number of young ladies who take after Sonam’s form via web-based networking media. Be that as it may, we never needed to simply put our names on something and call it our own.”

The brand would be accessible at Shoppers Stop.

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